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Kritische Erfolgsfaktoren des Consulting in der Reiseindustrie by Bigalke, Vivian

Kritische Erfolgsfaktoren des Consulting in der Reiseindustrie

by Vivian Bigalke
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Book cover type: Paperback
  • ISBN13: 9783656972051
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 68
  • Original Price: USD 35.5
  • Language: German
  • Edition: N/A
  • Item Weight: 100 grams
  • BISAC Subject(s): General

Akademische Arbeit aus dem Jahr 2014 im Fachbereich BWL - Sonstiges, Note: 1,7, Hochschule Koblenz, Sprache: Deutsch, Abstract: Bereits Ende des 19. Jahrhunderts entstand die Idee, Unternehmen zu beraten. So gründete Arthur D. Little im Jahr 1886 die erste Unternehmensberatung in Cambridge, Massachusetts. In den zwanziger Jahren des 20. Jahrhunderts erfasste die USA die erste gro e Beratungswelle, als viele Unternehmensberatungen ent-standen. Nach dem zweiten Weltkrieg dehnten sie ihre Aktivitäten auch nach Europa aus. Mittlerweile sind Unternehmensberatungen weltweit in über 350 definierten Tätigkeitsfeldern aktiv, wobei die klassische Strategie- und Organisationsberatung einen Hauptanteil sowie den in der Öffentlichkeit am stärksten wahrgenommenen Teil hält. Die IT-Beratung, die oftmals mit weiteren Dienstleistungen wie zum Beispiel Outsourcing verbunden ist, und die Personal- und Human-Resources-Beratung stellen weitere wichtige Bereiche der Unternehmens-beratung dar. Die Beratungsbranche ist mit einem Gesamtumsatz von 34 Milliarden Euro in Deutschland, der von rund 148.000 Beratern erzielt wurde, nicht nur zahlenmä ig ein bedeutender Wirtschaftsfaktor - ihr Einfluss strahlt in alle Branchen. Aus dem Inhalt: - Historische Entwicklung; - Branchenkennzahlen des Beratungsmarktes in Deutschland; - Aktuelle Trends und Herausforderungen; - Spezifischer Beratungsbedarf der Reiseindustrie; - Kritische Analyse der Ausrichtung der Beratungsleistung; - Erfolgsfaktoren der Generalisten und Spezialisten in der Reiseindustrie

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