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La Stratégie Océan Bleu À La Portée de Tous by Hireche-A

La Stratégie Océan Bleu À La Portée de Tous

by Hireche-A
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₹5,476.00
₹5,476.00
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Book cover type: Paperback
  • ISBN13: 9786131588617
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Omniscriptum
  • Publisher Imprint: Omniscriptum
  • Publication Date:
  • Pages: 116
  • Original Price: USD 55.0
  • Language: French
  • Edition: N/A
  • Item Weight: 182 grams
  • BISAC Subject(s): Management

Contrairement à ce qui s'enseigne en stratégie depuis le modèle de Harvard à nos jours, la Stratégie Océan Bleu ne vous apprend pas à vaincre vos concurrents. Elle ne vous montre ni comment ètre ce "guerrier" valeureux qui se défait de ses ennemis sur le champ de bataille, ni comment cultiver, dans votre jardin de capacités organisationnelles, des ressources stratégiques capables de vous procurer, grâce à leurs caractéristiques particulières, l'ascendant sur vos concurrents. La Stratégie Océan Bleu vous donne plutôt les moyens d'éviter vos concurrents. De ne pas les affronter. Elle vous dévoile qu'il n'est point nécessaire de vous "battre" pour vaincre vos concurrents parce que la meilleure manière d'écraser ces concurrents c'est de s'en détourner, c'est à dire de les ignorer.

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