Logo Process: create BIG logos for small business

Name: Logo Process: create BIG logos for small business
Brand: Deluka Publishers
SKU: 9780994619808
Price: 1985.0 INR
Availability: OutOfStock

by Luke B. Sleaford

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ISBN13: 9780994619808
Binding: Hardcover
Subject: N/A
Publisher: Deluka Publishers
Publisher Imprint: Deluka Publishers
Publication Date: September 23, 2016
Pages: 112
Original Price: USD 18.99
Language: English
Edition: N/A
Item Weight: 236 grams
BISAC Subject(s): Graphic Arts / Branding & Logo Design

About The Book

Many designers can create a logo. But only 'brilliant designers' create a lasting relationship with their client.

Written for working art studios, Logo Process is the art director's guide to create BIG logos for small business. It can be read in under an hour and is a lifesaver for time-poor creatives from freelancers and web developers to design students.

Designers will discover how to:

Spend less time on unused logo concepts
Get clients invested in a design right at briefing stage 
Boost recall with tactics big brands use
Pitch designs with confidence work won't be rejected
Use 27 visual traits to create better logos

Logo Process deserves a place in the design library of everyone who creates logos for small business or online brands.

This studio hardcover edition includes the best briefing questions to ask before creating a logo and updated pro-forma logo examples.

About The Author

Sleaford, Luke B.: - Luke B. Sleaford is an Australian-born art director and dedicated logo wrangler who specialises in logos for small business.

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