Machiavel et les Secrets de la Négociation
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Imported Edition - Ships in 18-21 Days
Free Shipping in India on orders above Rs. 500
Le probl�me n'est pas votre manque de volont� ou la qualit� de votre travail. Le v�ritable probl�me, c'est que vous entrez dans chaque n�gociation en jouant aux �checs, alors que votre adversaire, lui, a compris que toutes les pi�ces pouvaient bouger dans n'importe quelle direction, � n'importe quel moment. Vous suivez des r�gles que l'autre a d�j� d�cid� d'ignorer. Vous vous fiez � la logique, � la raison, � un id�al de "gagnant-gagnant" qui, bien souvent, n'est qu'un leurre pour vous faire baisser votre garde.
Cette asym�trie est �puisante. Elle m�ne � des concessions que vous regrettez, � des accords d�s�quilibr�s, � cette impression am�re d'avoir �t� flou� sans m�me comprendre comment. Chaque opportunit� manqu�e, chaque contrat sign� � contrecoeur, chaque augmentation de salaire refus�e renforce ce sentiment d'impuissance. Dans l'ar�ne �conomique fran�aise, plus comp�titive que jamais, cette faiblesse strat�gique n'est pas une simple frustration, c'est un handicap majeur qui freine votre progression et co�te cher.
La solution n'est pas de devenir cynique, mais d'acqu�rir une lucidit� radicale. La solution est de comprendre les v�ritables dynamiques du pouvoir, celles que Machiavel a d�crites il y a 500 ans et qui n'ont pas chang�. J'ai consacr� ma carri�re � d�coder ces principes et � les rendre actionnables pour le monde d'aujourd'hui. Ce livre est le fruit de ce travail. Il vous donnera les outils pour voir la r�alit� telle qu'elle est, et non telle que vous voudriez qu'elle soit, afin de naviguer n'importe quelle n�gociation avec une confiance et une efficacit� redoutables.
Ce que vous allez accomplir:
� qui s'adresse ce livre:
Ne laissez plus jamais personne dicter les termes de votre succ�s. Prenez les r�nes d�s maintenant.
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