Mallorca und die Medien

Name: Mallorca und die Medien
Brand: Diplom.de
SKU: 9783838624525
Price: 35904.0 INR
Availability: InStock

by Volker Kuntzsch

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ISBN13: 9783838624525
Binding: Paperback
Subject: N/A
Publisher: Diplom.de
Publisher Imprint: Diplom.de
Publication Date: June 26, 2000
Pages: 702
Original Price: GBP 323.9
Language: German
Edition: 2. Auflage
Item Weight: 903 grams
BISAC Subject(s): Media Studies

About The Book

Inhaltsangabe: Einleitung: Sie ist zweieinhalb Flugstunden von Deutschland entfernt, von anscheinend ewiger Sonne verw�hnt und f�r die meisten Deutschen das Synonym f�r Urlaub schlechthin. Jedes Jahr ist die Sonneninsel das Hauptreiseziel der Bundesb�rger. �ber 3,5 Millionen Deutsche besuchten 1999 die gr� te Baleareninsel, das bei Deutschen so beliebte Eiland im Mittelmeer, Mallorca. Von diesem Boom wollen auch die Medien profitieren und besetzen das Thema multimedial und auf vielf�ltige Art und Weise. In den letzten Jahren berichten die deutschen Medien so massiv wie noch nie von der und �ber die spanische Ferieninsel der Deutschen. -"Wetten da ?" und die ZDF-Inselwoche. - Mallorca - Suche nach dem Paradies von Pro Sieben, die erste t�gliche Serie, die auf Mallorca produziert wird. - zehn Folgen der Pro Sieben Talk-Show Arabella aus El Arenal. - die nie enden wollenden exklusiv-Reportagen von RTL2. - Focus- und Spiegel-Titel-Storys. - neuartige Reisef�hrer in Romanform. - unz�hlige Artikel in Tageszeitungen, Magazinen, Zeitschriften und vieles mehr zeugen von einer geballten Medienpr�senz in Sachen Mallorca, die neugierig macht und viele Fragen aufwirft. In der Arbeit wird untersucht, wie Mallorca in den deutschen und deutschsprachigen Medien dargestellt wird. Hierzu werden Inhalt und Form der Medienberichterstattung betrachtet. DIe Arbeit leistet eine thematische Erfassung Mallorcas anhand medial vermittelter Inhalte. Diese analytische, qualitative Bestandsaufnahme von Mallorcas Medienpr�senz ist in Form eines kommentierten Medienspiegels, in Hinblick auf folgende Fragen erarbeit: - �ber welche Mallorca-Themen berichten die Medien? - Welche Inhalte vermitteln sie dabei? - Welches Bild von Mallorca wird erzeugt? - Warum ist Mallorca f�r die Medien attraktiv? Den Betrachtungsschwerpunkt der Arbeit bilden die 90er Jahre. Mallorca als Produktionsstandort verschiedener TV-Projekte sowie deren Inhalt sind f�r uns von besonderem Interesse. Inhaltsverz

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