Management im Gastgewerbe: Umsätze im brasilianischen Gastgewerbe

Name: Management im Gastgewerbe: Umsätze im brasilianischen Gastgewerbe
Brand: Verlag Unser Wissen
SKU: 9786630060423
Price: 7346.0 INR
Availability: InStock

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ISBN13: 9786630060423
Binding: Paperback
Subject: N/A
Publisher: Verlag Unser Wissen
Publisher Imprint: Verlag Unser Wissen
Publication Date: May 28, 2026
Pages: 120
Original Price: GBP 58.0
Language: German
Edition: N/A
Item Weight: 173 grams
BISAC Subject(s): General

About The Book

Dieses Buch kn�pft an Forschungsarbeiten zu Gastgewerbe, theoretischen Perspektiven und Fallstudien an und stellt einen der bedeutendsten Beitr�ge zur Weiterentwicklung der Gastgewerbebranche dar. Es verdient es, in der Forschungsliteratur seinen Platz einzunehmen - nicht als Nachfolger, sondern als weiterer konkreter Beweis f�r den Fortschritt im Denken und Wissen innerhalb des akademischen Fachgebiets der Gastgewerbebranche. Die Sichtweise des Managements der Gastgewerbebranche darauf, was Gastfreundschaft ausmacht, st�tzt sich in der Regel auf die Bereitstellung von Speisen und/oder Getr�nken und/oder Unterk�nften - ein recht einfacher Ausgangspunkt, der jedoch an sich bereits Anlass zu erheblicher Neubewertung und Dekonstruktion gegeben hat. Der sich versch�rfende globale Wettbewerb und Unternehmen mit raschem technologischen Fortschritt haben die Notwendigkeit verst�rkt, dass Organisationen unternehmerischer werden m�ssen, um zu �berleben und zu gedeihen. Praktisch alle Organisationen - Start-ups, Gro konzerne und Allianzen zwischen globalen Partnern - sind bestrebt, Produkt- und Marktchancen durch innovative Gastgewerbepraxis und proaktives Handeln zu nutzen. Innovation ist eine entscheidende Quelle f�r Wettbewerbsvorteile in der Gastgewerbebranche.

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