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Managementansätze für technologiebasierte Innovationsprojekte by Anonym

Managementansätze für technologiebasierte Innovationsprojekte

by Anonym
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Book cover type: Paperback
  • ISBN13: 9783668229563
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 32
  • Original Price: USD 26.9
  • Language: German
  • Edition: N/A
  • Item Weight: 55 grams
  • BISAC Subject(s): Management

Studienarbeit aus dem Jahr 2014 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,7, Universität Kassel (Wirtschaftswissenschaften), Veranstaltung: Innovationsprojektmanagement, Sprache: Deutsch, Abstract: Aufgrund des technologischen Wandels und der immer weiter voranschreitenden Entwicklung der Technologie werden die Lebenszyklen von Produkten immer kürzer. Darüber hinaus ist ein intensiver werdender nationaler als auch internationaler Wettbewerb in der Welt zu erkennen. Folglich ist eine schnellere Umsetzung von technischen Innovationen notwendig. Aus diesem Grund und der Unverträglichkeit der traditionellen Managementansätze mit der Einzigartigkeit von Innovationen, werden Unternehmen und ihre Manager mit vollkommen neuen Aufgaben, Anforderungen und Herausforderungen konfrontiert. Diese äu erst anspruchsvolle und komplexe Charakteristik technologiebasierter Innovationsprojekte, erfordert somit eine Abkehr von traditionellen Unternehmensstrukturen und Managementkonzepten. Zielsetzung dieser Arbeit ist es, aufzuzeigen, welche Managementansätze und Methoden im Zeitalter von Kreativität und Innovationen erforderlich sind um technologiebasierte Innovationsprojekte erfolgreich zu managen und die damit verbundenen Herausforderungen zu bewältigen. Mit Hinblick auf eine gezielte Bearbeitung befasst sich Abschnitt 2 mit den wesentlichen Be-griffen dieses Themenkomplexes. Hierfür wurde in Kapitel 2.1 eine Abgrenzung zwischen einer Invention, Forschung und Entwicklung sowie einer Innovation vorgenommen. Hierauf aufbauend beschäftigt sich Kapitel 2.2 mit den Merkmalen einer Innovation. Kapitel 2.3 stellt unterschiedliche Arten von Innovationen vor und grenzt den Term der technischen Innovation ab. Abschlie end findet eine Gegenüberstellung der Merkmale eines Innovationsprojektes mit denen einer Innovation statt (Kapitel 2.4) um eine einheitliche Begriffsgrundlage für diese Arbeit zu schaffen. Im nachfolgenden Abschnitt 3 erfolgt eine Darstellung d

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