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Managing a Chinese Partner: Insights from Gobal Companies

by L. Chong
Save 35% Save 35%
Current price ₹7,345.00
Original price ₹11,299.00
Original price ₹11,299.00
Original price ₹11,299.00
(-35%)
₹7,345.00
Current price ₹7,345.00

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Book cover type: Paperback
  • ISBN13: 9781349434855
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Springer
  • Publisher Imprint: Palgrave MacMillan
  • Publication Date:
  • Pages: 273
  • Original Price: EUR 99.99
  • Language: English
  • Edition: 2013
  • Item Weight: 368 grams
  • BISAC Subject(s): Development / Business Development, Management, and Corporate & Business History

By drawing on the experiences of Danone, Nestlé, Coca-Cola and SABMiller, this book provides an insight into why and how the managing a Chinese Partner can deliver value for a joint venture in China, a goal shared by many but achieved by few.

Lub Bun Chong is Director of C Consultancy Limited and has worked with Chinese entrepreneurs, Chinese joint ventures and foreign companies in China since 1993.

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