Name: Marketing Kit for Dummies [With CDROM]
Brand: For Dummies
SKU: 9780470401156
Price: 1778.0 INR
Availability: InStock

Marketing Kit for Dummies [With CDROM]

by Alexander Hiam

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ISBN13: 9780470401156
Binding: Paperback
Subject: N/A
Publisher: For Dummies
Publisher Imprint: For Dummies
Publication Date: February 1, 2009
Pages: 368
Original Price: USD 29.95
Language: English
Edition: N/A
Item Weight: 590 grams
BISAC Subject(s): Marketing / General

About The Book

The forms, letters, and other tools included in Marketing Kit For Dummies, 3rd Edition enable readers to start a successful marketing program from the beginning. The expert tips and information presented in the book take some of the mystery out of marketing and explain, step-by-step, how to implement and execute a successful marketing strategy.

Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

About The Author

Alexander Hiam has authored more than 20 popular books on business and served as a professor at the business school at the University of Massachusetts, Amherst. His clients include many of the Fortune 500 firms and larger governmental agencies in the U.S.

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