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Marketing turistico by Praveenkumar S

Marketing turistico

by Praveenkumar S
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Book cover type: Paperback
  • ISBN13: 9786208932671
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Edizioni Sapienza
  • Publisher Imprint: Edizioni Sapienza
  • Publication Date:
  • Pages: 120
  • Original Price: GBP 39.06
  • Language: Italian
  • Edition: N/A
  • Item Weight: 173 grams
  • BISAC Subject(s): Management

Ogni iniziativa di marketing dovrebbe iniziare con un piano, e il marketing turistico non fa eccezione. Quando vai in vacanza estiva e trascorri le giornate facendo shopping nei negozi di antiquariato, facendo escursioni in un parco nazionale, mangiando cibo locale e assistendo a un musical nell'anfiteatro, sei un turista. Il turismo si verifica quando si lascia il proprio ambiente abituale, dove si vive e si lavora, per recarsi in un altro luogo e svolgere attivit� diverse, indipendentemente dalla distanza. In questo caso siete dei visitatori e ci� che fate durante la visita � turismo. Le persone e le organizzazioni della vostra destinazione hanno promosso queste attivit� attraverso la pubblicit� o altre forme di marketing.

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