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Media Use in the Information Age: Emerging Patterns of Adoption and Consumer Use

by Jerry L. Salvaggio , Jennings Bryant
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Current price ₹2,656.00
Original price ₹4,086.00
Original price ₹4,086.00
Original price ₹4,086.00
(-35%)
₹2,656.00
Current price ₹2,656.00

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Book cover type: Paperback
  • ISBN13: 9781032643861
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Routledge
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 342
  • Original Price: GBP 31.99
  • Language: English
  • Edition: 1
  • Item Weight: 486 grams
  • BISAC Subject(s): Radio / General

Media Use in the Information Age (1989) analyses new technologies, their impact on mass communications, and their effects on the users of these new systems. It looks at technologies such as videotex, and their successes and failures around the world, and examines the early adoptions of technologies such as home computers.

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