Mediale Darstellungsformen und deren Wirkung im Kommunikationsprozess

Name: Mediale Darstellungsformen und deren Wirkung im Kommunikationsprozess
Brand: Atlantic Books
SKU: 9783656992530
Price: 3045.0 INR
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by Tatjana Bielke

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ISBN13: 9783656992530
Binding: Paperback
Subject: N/A
Publisher: Examicus Verlag
Publisher Imprint: Examicus Verlag
Publication Date: March 9, 2012
Pages: 28
Original Price: GBP 27.5
Language: German
Edition: N/A
Item Weight: 50 grams
BISAC Subject(s): Communication Studies

About The Book

Studienarbeit aus dem Jahr 1999 im Fachbereich Medien / Kommunikation - Theorien, Modelle, Begriffe, Note: 1, Technische Universität Berlin, Sprache: Deutsch, Abstract: In der vorliegenden Hausarbeit "Mediale Darstellungsformen und deren Wirkung im Kommunikationsprozess" beschäftige ich mich überwiegend mit technischen Medien und deren Einsatz bei der Vermittlung von Wissen. Im ersten Kapitel stelle ich unterschiedliche Definitionen von Begriffen dar, die Ausgangspunkt für weitere Betrachtungen sind. Alle genannten Autoren scheinen sich einig zu sein, dass Medien Kommunikationsmittel sind, die unter Verwendung spezifischer Kodes Nachrichten übermitteln. Diskutiert wird über die erweiternde oder beschränkende Wirkung von Medien und über die Klassifizierung der einzelnen Kodes. Bei der Abgrenzung der Begriffe "Kommunikation" und "Interaktion" geht es hauptsächlich um die Rückbezüge innerhalb eines Kommunikationsprozesses und deren Relevanz für das weitere Geschehen. Multimedialität ist eng verknüpft mit Multikodalität und Multimodalität, wobei die Meinungen auseinandergehen, ob Mulitmedialität die beiden anderen Begriffe subsummiert oder alle drei getrennt voneinander zu betrachten sind. Um die kognitive Verarbeitung der medialen Angebote geht es im zweiten Kapitel. Ich stelle drei mentale Modelle vor, die sich in der Beschreibung der verschiedenen Verarbeitungsstufen unterscheiden. Während das Modell der doppelten Enkodierung von einer modalitätsspezifischen Verarbeitung ausgeht, vertreten Snodgrass, Ballstaed u.a.die Auffassung, dass es auf den Verarbeitungsebenen Verknüpfungen und Verbindungen einzelner Konzepte gibt, die modalitätsübergreifend sind. Wie sich die strukturelle Verarbeitung auf den Wissenserwerb medial dargebotenen Lernstoffes auswirkt, versuche ich im dritten Kapitel näher zu beleuchten. Darin geht es auch um den wechselseitigen Einfluss der Inhalts-, Präsentations- und Verarbeitungsstruktur. Die Veränderung von Wissen als Wirkung medialer Vermitt

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