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Merkmale deutscher Corporate Universities by Karst, Susanne

Merkmale deutscher Corporate Universities

by Susanne Karst
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Book cover type: Paperback
  • ISBN13: 9783638831819
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 72
  • Original Price: USD 26.9
  • Language: German
  • Edition: N/A
  • Item Weight: 105 grams
  • BISAC Subject(s): Human Resources & Personnel Management

Studienarbeit aus dem Jahr 2006 im Fachbereich Führung und Personal - Sonstiges, Note: 1,7, Hochschule Aschaffenburg, Veranstaltung: Seminar Strategisches Personalmanagement, Sprache: Deutsch, Abstract: Die Anforderungen an die Unternehmen im Hinblick auf Ihre Anpassungsfähigkeit an veränderte Marktbedingungen und im Hinblick auf die Lernfähigkeit ihrer Mitarbeiter sind angesichts der Globalisierung stark gestiegen. Das vermittelte Wissen, unterliegt immer schneller werdenden Veränderungen und ständig neu entstehenden Wissensgebieten. In einigen Bereichen sind die Innovationszyklen bereits so kurz, dass eine Wissens-vermittlung über die erfolgsrelevanten Methoden und Verfahren mit her-kömmlichen Bildungsma nahmen nicht geeignet wäre. Erfolgreich ist nur das Unternehmen, welches schneller lernt, als sich Marktveränderungen vollziehen und besser umsetzt, als dies seine Wettbewerber tun. Dies gelingt nur, wenn die verantwortlichen Führungskräfte im Unternehmen schnell und zielgerichtet trainiert werden. Zugleich dürfen Mitarbeiter nicht mehr nur als handelnde Subjekte des Wandels und der Innovation ange-sehen werden, sondern ebenso auch als Objekt der Innovation. Damit langfristig ihr persönlicher und somit auch der Erfolg des Unternehmens gewährleistet ist, müssen Mitarbeiter fortwährend "entwickelt" werden. Dafür steht der Begriff "Life Long Learning", er beschreibt das Lernen als einen lebenslangen Prozess und nicht als eine abgeschlossene Lebensphase. Als Reaktion der Unternehmen auf diese Veränderungen, etablierte sich in den USA das Konzept der "Corporate University" (CU).

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