Insight. Expertise. How to. What to do. Real-life experiences. Real-life experts.
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The book takes you behind the scenes and on the scenes when you want to be in the media, need to be in the media, or are thrust into the media. It is an insider's guide filled with practical knowledge gathered from those who have spent their careers having been there...forging a path for you to follow.
Today, the media spotlight can shine indefinitely, if you want it or let it. The difference between "15 minutes of fame" and a lifetime of shame is:
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Freden, Marc: - Marc Freden is as comfortable in front of the camera as behind the scenes. His career has taken him from established producer to on-camera talent and back again. Freden has also joined the ranks of the 'literati', having published two in his series of "Dark Side of the Bright Lights" novels, NOT TOO COCKSURE and HEIR LINE FRACTURE and the soon-to-be-published SCANDAL EYES and DOIN' TIME exposing the dark secrets from Hollywood and the world of celebrity. Already acclaimed as an author for his autobiographical "REALLY!?!-A Memoir and Other Observations From a Man Who's Lived Life 'Not Quite Famous Enough'" in which his witty and sardonic take on the world around him has garnered praise from the esteemed Publishers Weekly: "Freden's energy, charisma, and honesty are admirable; readers will come away rooting for him to become 'famous enough.'"Freden has also concentrated his considerable skills behind the scenes through his own On The Marc Creative, developing projects and series for varied genres of television and entertainment-for both the U.K. and American markets. Freden has also been tapped as an adjunct professor at the Laureate and SAE international schools, teaching the next generation of creative minds his own unique approach to video/film/television production.Among his many credentials, Freden wrapped a two-year stint as the department head of Special Programming for Reelz for which he oversaw the production of 61 half-hour and hour specials and managed a team of 6 producers and 3 editors. Freden came to Reelz having been a producer for the hit Bravo series "Bethenny Ever After" as well as MTV's "Parental Control", served as writer/ producer for NBC's live broadcast primetime special "Guinness World Records: Top 100 Live!" and was on the red carpet for the 80th annual Oscars. In 2005, Freden traveled the world alongside host George Hamilton for ABC's "Life of Luxury" for which he served in the multiple roles of senior producer, director, and writer. As supervising producer for Lifetime Television's magazine series "Speaking of Women's Health", Freden oversaw the production, writing, and editing and has been part of the production team for its entire three-season run as well as that of its companion series "Lifetime Now". Management is nothing new for Freden who served as the supervising producer on the daily talk series "Woman 2 Woman" for Los Angeles affiliate, KCBS, served as show producer for the first live internet daily game series "The Big Idea" and most notably west coast bureau chief for "GMTV"-the British equivalent of the "Today".Freden's experience has run the gamut from breaking news to live event coverage, from segment producing to long-format documentary programming, and from daily strip series to cable television. Freden has also contributed to the successful electronic press kit marketing of over 20 feature films including: "Rain Man", "Torch Song Trilogy", "Bright Lights Big City", "Biloxi Blues" and "Nightmare on Elm Street IV". As an on-camera talent, American audiences first came to know Freden's adept 'turn-of-phase' writing and quick-witted personality on the syndicated series "Extra". Later, Freden was a reporter for the MGM series "Uncovered" and as a guest commentator for VH1 and A&E's "Biography". But it was during his tenure as bureau chief for Britain's highest-rated morning news magazine program, "GMTV", that Freden broke ground as the very first American correspondent contracted to a news series in British television history.
