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Mobile and Ubiquitous Commerce: Advanced E-Business Methods by Milena M. Head, Eldon Y. Li

Mobile and Ubiquitous Commerce: Advanced E-Business Methods

by Milena M. Head , Eldon Y. Li
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Book cover type: Hardcover
  • ISBN13: 9781605663661
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Information Science Reference
  • Publisher Imprint: Information Science Reference
  • Publication Date:
  • Pages: 384
  • Original Price: GBP 156.0
  • Language: English
  • Edition: N/A
  • Item Weight: 1361 grams
  • BISAC Subject(s): Industries / Retailing

Mobility and ubiquity are among the most important technological and market trends of the 21st century due to the wide deployment of wireless data communication networks and the explosive growth of mobile users. Mobile and Ubiquitous Commerce: Advanced E-Business Methods advances the understanding of management methods, information technology, and their joint application in business processes. This Premier Reference Source covers theories and practices of business technologies, enterprise management, Internet marketing, public policies, transportation and logistics, privacy and law, business ethics, and information technologies related to electronic business.

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