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Mobile design: disegna interfacce che funzionano grazie alla UX e UI mobile design by Panzarella, Luca

Mobile design: disegna interfacce che funzionano grazie alla UX e UI mobile design

by Luca Panzarella
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Book cover type: Paperback
  • ISBN13: 9798751238988
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Independently Published
  • Publisher Imprint: Independently Published
  • Publication Date:
  • Pages: 152
  • Original Price: GBP 14.61
  • Language: Italian
  • Edition: N/A
  • Item Weight: 164 grams
  • BISAC Subject(s): User Interfaces

UX mobile design e UI mobile design in un solo libro.In questo libro rispondiamo alle seguenti domande: → Chi è l'utente mobile? → Perché sceglie di navigare da cellulare? → Quali sono le differenze con quello desktop?→ Cosa cerca in una pagina responsive o un'app mobile?→ Come usa il cellulare, dove si posa il suo sguardo, in che posizione si trovano i tasti che statisticamente preme di più?→ Qual è il suo rapporto con la tastiera del telefono? → Come dovremmo disporre gli elementi nella pagina per far sì che la legga veramente e prema quella dannata call to action? → Come dobbiamo disegnare la navigazione principale, il menu, le tab, la splash, i filtri?→ Domande, domande e ancora domande, a cui risponderemo in questo libro sul mobile design. Ma perché parlare esclusivamente di mobile design? Ecco perché → Al mondo ci sono 3 miliardi e mezzo di smartphone. → Un adulto in italia spende in media 2 ore al giorno sul proprio cellulare;→ Nel 2020 la pubblicità su mobile su scala globale ha rappresentato i due terzi di tutta la spesa in pubblicità sul digitale;→ La percentuale di accessi tramite mobile a livello globale nell'ultimo anno è stata del 62% e si pensa che raggiungeremo il 75% nei prossimi cinque anni.

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