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Multidisciplinary Perspectives on Cross-Border Trade and Business

by Asmat-Nizam Abdul-Talib , Norhayati Zakaria , Samshul-Amry Abdul-Latif
Save 17% Save 17%
Current price ₹25,427.00
Original price ₹30,513.00
Original price ₹30,513.00
Original price ₹30,513.00
(-17%)
₹25,427.00
Current price ₹25,427.00

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Book cover type: Hardcover
  • ISBN13: 9781799890713
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Business Science Reference
  • Publisher Imprint: Business Science Reference
  • Publication Date:
  • Pages: 400
  • Original Price: GBP 200.0
  • Language: English
  • Edition: N/A
  • Item Weight: 1207 grams
  • BISAC Subject(s): International / Economics & Trade

Cross-border business transactions have become increasingly important due to new norms of conducting business. Cross-border business has led to the emergence of multiple business opportunities and challenges to various stakeholders. Such global reality cannot simply be ignored; thus, business entities that operate across national borders need to fully employ global business strategies to compete and survive in the dynamic global environment. Multidisciplinary Perspectives on Cross-Border Trade and Business captures a multi-faceted outlook on international business phenomena, particularly when cross-border businesses are severely affected by global crises such as the COVID-19 pandemic. This book discusses the perspectives of stakeholders from both developed and developing countries as they handled international crises including the COVID-19 pandemic. Covering topics such as knowledge acquisition, internationalization, and small and medium enterprises, this book is an essential resource for business executives, practitioners, policymakers, graduate and post-graduate students of government or business administration, professors, researchers, and academicians.

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