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Navigating the Whitewater Rapids of Entrepreneurial Success: Leading Small Business Growth by Bret Golann

Navigating the Whitewater Rapids of Entrepreneurial Success: Leading Small Business Growth

by Bret Golann
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Book cover type: Hardcover
  • ISBN13: 9781440838187
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Praeger
  • Publisher Imprint: Praeger
  • Publication Date:
  • Pages: 247
  • Original Price: GBP 50.0
  • Language: English
  • Edition: N/A
  • Item Weight: 567 grams
  • BISAC Subject(s): Small Business, Entrepreneurship, and Development / Business Development

This book provides entrepreneurs with a clear, specific road map to successful business and growth management, explaining the vital details of techniques for executing changes in day-to-day business operations to handle rapid business growth.

For many entrepreneurs, the transition from start-up to rapid growth is the most difficult and risky time for them and their companies. Failure to manage business growth occurs not because entrepreneurs choose the wrong growth strategy; it's because leaders and employees fail to execute the right internal strategies to scale up business operations to handle market success.

This book explains how to overcome the two fundamental challenges facing successful entrepreneurs as their businesses grow: how to develop the efficiency, reliability, and cost control of a successful company given the common constraints of too little time and too few resources, such as money and people, and how to achieve these essential attributes of business performance without losing the entrepreneurial creativity and spirit that made them successful in the first place. Readers will learn why so many smart entrepreneurs fail in managing business success and growth, as well as how to change day-to-day leadership approaches and techniques in moving from fledgling start-up to the rapid growth stage that involves many more expectations from employees, customers, and investors. The book serves as a "how-to" guide for leading growth that demonstrates how to execute internal growth strategies to develop the needed flexible systems, performance measures, management techniques, and rewards and risk management strategies.

Golann, Bret: -

Bret Golann, PhD, directs the entrepreneurship program and is a faculty member at Hampshire College, Amherst, MA. He is also a principal at Tech Marketing Inc.

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