Negociación
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La negociaci�n estrat�gica es un enfoque de negociaci�n que se centra en crear valor y construir relaciones. Se basa en la idea de que la negociaci�n no es un juego de suma cero, sino un proceso en el que ambas partes pueden lograr un resultado positivo.
La negociaci�n estrat�gica se basa en los siguientes principios:
Centrarse en los intereses, no en las posiciones: las posiciones son lo que las partes quieren lograr, mientras que los intereses son las razones por las que quieren lograr esas cosas. Centrarse en los intereses permite encontrar soluciones creativas que satisfagan las necesidades de ambas partes.
Establecer relaciones: Las relaciones s�lidas pueden facilitar la negociaci�n y aumentar la probabilidad de que las partes lleguen a un acuerdo.
Creaci�n de valor: La negociaci�n estrat�gica no se trata s�lo de trueque, sino de crear valor. Esto significa encontrar soluciones que sean beneficiosas para ambas partes.
La negociaci�n estrat�gica se puede aplicar a una amplia gama de situaciones, tanto profesionales como personales. Es una herramienta poderosa que puede ayudarnos a conseguir lo que queremos, construir relaciones positivas y resolver conflictos de forma constructiva. La autora es licenciada en Derecho y est� especializada en mediaci�n.
• Author(s): Clear | James • Publisher: Penguin • Publisher Imprint: Penguin Random House • Subject: General Books
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Rich Dad Poor Dad: What the Rich Teach Their Kids about Money That the Poor and Middle Class Do Not!
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