Neo Late Night

Name: Neo Late Night
Brand: Edicoes Nosso Conhecimento
SKU: 9786209850332
Price: 6916.0 INR
Availability: InStock

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ISBN13: 9786209850332
Binding: Paperback
Subject: N/A
Publisher: Edicoes Nosso Conhecimento
Publisher Imprint: Edicoes Nosso Conhecimento
Publication Date: March 31, 2026
Pages: 100
Original Price: USD 77.0
Language: Portuguese
Edition: N/A
Item Weight: 146 grams
BISAC Subject(s): General

About The Book

O programa sat�rico de fim de noite Neo Magazin Royale, apresentado por Jan B�hmermann, � um dos formatos mais n�o convencionais e progressistas da televis�o alem� e causou grande alvoro�o e discuss�es controversas, mais recentemente em mar�o de 2016, devido ao chamado esc�ndalo do poema difamat�rio, sobre o que a s�tira pode fazer e quais os limites que devem ser respeitados para proteger os direitos da personalidade. Neste contexto, Jan B�hmermann recebeu um apoio praticamente incondicional por parte do seu p�blico. A quest�o da composi��o do p�blico, as suas diferentes motiva��es para a rece��o, bem como a influ�ncia dessas motiva��es de utiliza��o na intensidade da aten��o prestada, constituem a base deste trabalho de investiga��o. Com base na abordagem de utiliza��es e gratifica��es (Uses & Gratifications Approach), foi elaborado um inqu�rito online no qual participaram 536 espectadores do programa. Os resultados do estudo revelam tr�s motivos de utiliza��o distintos, que revelam diferentes padr�es de comportamento dos inquiridos. As pessoas que, por exemplo, se identificam com as posi��es sociopol�ticas e o humor do apresentador, assistem ao programa com mais frequ�ncia e mant�m, na maioria das vezes, a sua fidelidade ao formato.

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