Netzwerke - Eine moderne Form der intra- und interorganisationalen Zusammenarbeit
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Studienarbeit aus dem Jahr 2001 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 2,0, Universität Stuttgart, Veranstaltung: ABWL-Übung, Sprache: Deutsch, Abstract: "An der Schwelle zum 21. Jahrhundert ist erkennbar, da die globalen Infomations-, Geld- und Warenströme unser Leben zukünftig noch stärker bestimmen werden als bisher. In die entlegensten Gebiete wird elektronische Post über Satellit im Internet versendet, Finanzmakler bewegen in Sekundenschnelle Geldmengen, die die Staatshaushalte mancher Länder übersteigen, und jeder Supermarkt bietet zu allen Jahreszeiten Früchte aus tropischen Ländern an." Doch schon lange vor diesen aktuellen Entwicklungen existierten erste netzwerkartige Organisationen. Vor allem im Bereich der internen Verträge und dem Verlagssystem fanden sich schon zur Zeit der Industriellen Revolution erste ökonomische Ansätze. Die moderne globale Vernetzung hat zum Ziel, wettbewerbsstarken Unternehmen Erfolge zu bringen. Damit ihnen dies gelingt, sollten sie die nötige Organisation und Infrastruktur beherrschen. Weiterhin ist zu bemerken, da mit steigendem Vernetzungsgrad die Beziehungen dieser Unternehmen um so verschiedenartiger und komplexer werden. Dies erfordert eine hohe Flexibilität und schnellere Reaktion auf den hochdynamischen Markt. Um dies zu erreichen, stehen zahlreiche Netzwerkstrukturen und -ansätze zur Verfügung. Im folgenden wird versucht, diese Strukturen aufzuzeigen und ihre internen Verknüpfungen im Gesamtzusammenhang sichtbar zu machen. Dabei soll zunächst auf die verschiedenen Definitionsansätze eingegangen werden. Nach einer kurzen Übersicht über unterschiedliche Netzwerkarten wird das Unternehmensnetzwerk und das Computernetzwerk differenzierter erläutert. Dazu werden Ausprägung, Koordination, Chancen und Risiken explizit behandelt.
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