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No Shortcuts: Rare Insights from 15 Successful Start-up Founders

by Nistha Tripathi
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Current price ₹277.00
Original price ₹425.00
Original price ₹425.00
Original price ₹425.00
(-35%)
₹277.00
Current price ₹277.00

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Book cover type: Paperback
  • ISBN13: 9789352808267
  • Binding: Paperback
  • Subject: Business Management
  • Publisher: Sage Publications
  • Publisher Imprint: Sage Response
  • Publication Date:
  • Pages: 308
  • Original Price: INR 425.0
  • Language: English
  • Edition: N/A
  • Item Weight: 408 grams
  • BISAC Subject(s): Management

Won 3rd position in The Bangalore Business Literature Festival CK Prahlad Award for Best Business Books 2019

Ranked 100th among 190 countries for ease of doing business, India is not the choicest place for start-ups. Only a handful of founders have been able to beat the odds.

What's in their journey that can be dissected and emulated?

This curiosity led Nistha Tripathi to pursue these founders, who rose from humble beginnings yet made a dent in the Indian start-up universe, including a couple of founders from the Silicon Valley. This book is a record of her 18-month odyssey.

In her incisive one-on-one interviews with 15 ambitious founders from India, including Girish Mathrubootham, Nithin Kamath, Jaydeep Barman, Gaurav Munjal and Tarun Mehta among others, Nistha uncovers the decisions and insights that led these start-up founders to find their unique roadmap to success.

One thing underlined all the stories--the founders' belief in 'No Shortcuts'.

Read the never-heard stories of Freshworks, Faasos, Unacademy, Zerodha, Slideshare, Pulse, Aspiring Minds, Madhouse/Morpheus, Akosha, Ather Energy, Instablogs, Greyb, LikeaLittle, Wingify and Fashiate.

Tripathi, Nistha: - A successful Wall Street professional and early employee in Manhattan startups, Nistha returned to India in 2012 to start her own Indian entrepreneurial journey. After a couple of attempts, she found success in Scholar Strategy, an education counseling company that prides itself in helping 100s of students getting into top universities across the world including Harvard and MIT. This unique lifestyle business allows Nistha to work only 6 months a year, spending the remaining time traveling and writing.

Her first novel, Seven Conversations, interpreted Bhagvad Gita in a modern context and gathered rave reviews. With 32,000+ followers, and 4.5M+ views on her answers on the popular American QnA based website, Quora, Nistha writes extensively on careers, entrepreneurship and pursuing one's passion. Her articles have appeared on Entrepreneur, Times, DailyO, DNA, Tribune and other leading media outlets.

Previously, she studied Computer Science at University of Illinois, Urbana Champaign and dropped out of MBA program at NYU Stern where she organized Stern's first Entrepreneurship Summit inviting the likes of Seth Godin.

Apart from running Scholar Strategy, she conducts aspirational talks for students and writing workshops for bloggers.

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