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On Air: Methods and Meanings of Radio

by Martin Shingler
Save 17% Save 17%
Current price ₹5,468.00
Original price ₹6,562.00
Original price ₹6,562.00
Original price ₹6,562.00
(-17%)
₹5,468.00
Current price ₹5,468.00

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Book cover type: Paperback
  • ISBN13: 9780340652312
  • Binding: Paperback
  • Subject: N/A
  • Publisher: A&c Black 3pl
  • Publisher Imprint: A&c Black 3pl
  • Publication Date:
  • Pages: 192
  • Original Price: GBP 42.99
  • Language: English
  • Edition: N/A
  • Item Weight: 318 grams
  • BISAC Subject(s): Radio / History & Criticism

Surpassed by television as the primary source of entertainment and information, radio still has a unique place in the mass media spectrum. At once powerfully pervasive and totally invisible, it's a fascinating subject for study. This wide-ranging theoretical and critical approach provides an in-depth examination of radio's codes (speech, music, noise, and silence), the conventions of using these codes, and the dominant modes of reception. The text offers a vocabulary and methodology for analyzing radio programs, drawing on work by both media theorists and professional broadcasters in Britain, Australia, and North America. Written by an academic and a practitioner, On Air provides a critical overview of radio for media students, as well as suggestions for practical activities, a time-line of major events in the history of radio, and a glossary of key terms.

Martin Shingler is at Staffordshire University.

Cindy Wieringa is at Thames Valley University.

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