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Open Source Software und innovative Möglichkeiten zur Kommerzialisierung by Häfner, Christian

Open Source Software und innovative Möglichkeiten zur Kommerzialisierung

by Christian Häfner
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Book cover type: Paperback
  • ISBN13: 9783640116669
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 32
  • Original Price: USD 26.9
  • Language: German
  • Edition: 2. Auflage
  • Item Weight: 55 grams
  • BISAC Subject(s): Management

Studienarbeit aus dem Jahr 2007 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,7, Technische Universität Bergakademie Freiberg (Lehrstuhl für Allgemeine Betriebswirtschaftslehre), Veranstaltung: Forschungen zum Management von Produktinnovationen, Sprache: Deutsch, Abstract: Die folgende Seminararbeit befasst sich mit der Problematik der kommerziellen Vermarktung von Open Source Software (OSS) für Unternehmen. Im Vergleich zu traditionellen Innovationsmodellen stellt sich hinsichtlich OSS die Frage, inwiefern ein frei verfügbares und für den Anwender scheinbar kostenloses Gut gewinnbringend eingesetzt werden kann. Bisherige Arbeiten zu diesem Thema (von Krogh et al. 2003; Lakhani/von Hippel 2003) zeigen anhand von Anwendernutzen und -motivation, wie sog. "Communities" mittels Einbindung von Softwareentwicklern zu Innovationen im Unternehmen beitragen können. Weiterführend ist aber insbesondere hinsichtlich der Kommerzialisierung von OSS fraglich, inwiefern hier wettbewerbsfähige Möglichkeiten für Unternehmen existieren. Firmen wie Red Hat oder Novell erzielen mit ihren Linux Distributionen nicht nur hohe Gewinne, sondern sind sogar im Nasdaq-Index vertreten (Auener 2007, S. 15). Auch andere, bisher weniger durch OSS bekannte Unternehmen wie IBM oder Oracle, ziehen Open Source als Geschäftsstrategie mit dem Ziel neuer Marktinnovationen in Betracht (DiBona 1999, S. 6-7). Das Ziel dieser Arbeit ist, innovative Möglichkeiten zur Kommerzialisierung von OSS für Unternehmen aufzuzeigen. Dazu sollen verschiedene Geschäftsstrategien unter den Eigenschaften und Bedingungen von Open Source in der Softwareindustrie berücksichtigt und analysiert werden.

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