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Papel da rádio e da televisão na divulgação de informação by Ruhul Amin, MD

Papel da rádio e da televisão na divulgação de informação

by MD Ruhul Amin , MD Abdul Aziz , MD Abul Kashem
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Book cover type: Paperback
  • ISBN13: 9786208367916
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Edicoes Nosso Conhecimento
  • Publisher Imprint: Edicoes Nosso Conhecimento
  • Publication Date:
  • Pages: 156
  • Original Price: GBP 64.0
  • Language: Portuguese
  • Edition: N/A
  • Item Weight: 236 grams
  • BISAC Subject(s): Careers / General

O principal objetivo do estudo foi determinar o hábito de exposição dos agricultores à rádio e à televisão e determinar a eficácia da rádio e da televisão na divulgação de informação agrícola, tal como é percebida pelos agricultores. Os dados foram recolhidos de 100 ouvintes de rádio e 100 telespectadores selecionados aleatoriamente através de entrevistas pessoais entre novembro de 2007 e junho de 2008. No caso da rádio, entre os dezassete programas de rádio selecionados que transmitiam programas agrícolas nacionais e regionais, os agricultores estavam mais ou menos expostos a apenas oito programas. Entre os oito programas, o shamol Sylhet (regional) ficou em primeiro lugar, seguido do desh- amar- mati- amar (programa nacional), ajker chasabad (programa regional) e assim por diante. De um modo geral, a maioria dos inquiridos (85%) teve uma exposição baixa a média aos programas agrícolas transmitidos pela rádio. Entre todos os programas agrícolas transmitidos pela rádio, os agricultores preferiam saber informações relacionadas com o valor de mercado dos produtos agrícolas, seguidas de perguntas e respostas, etc. No caso da televisão, entre os cinco programas agrícolas selecionados, transmitidos por cinco canais por satélite (BTV World, Channel-I, Banglavision, Rtv e ATN Bangla).

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