Paradoxes of Politics: Volume 6: Political Communication
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This book examines contemporary political communication through the lens of paradox, arguing that many developments celebrated as democratic advances produce counterintuitive and often contradictory effects. Rather than strengthening participation, accountability, or deliberation in linear ways, increased information, visibility, and digital connectivity frequently intensify polarisation, inequality, and strategic control over public discourse.
Across forty-three paradoxes, the book shows how mechanisms such as transparency, exposure, personalisation, and platform governance undermine the very goals they are meant to serve. Classic dynamics like negative partisanship and hostile media perceptions are analysed alongside newer phenomena including algorithmic curation, performative transparency, endogenous popularity in authoritarian regimes, and the automation of political speech through artificial intelligence. Together, they reveal a political communication environment defined by ambivalence rather than progress.
The book brings together political communication research with political sociology and democratic theory to explain why reforms and technological innovations so often fail to deliver their promised effects. It shows how power operates through perception, visibility, and attention rather than persuasion alone, and why legitimacy can be simultaneously fragile and resilient under digital conditions.
Adopting a diagnostic rather than prescriptive approach, the book offers a conceptual framework for understanding why contemporary politics feels hyper-visible yet opaque, participatory yet exhausting, and dynamic yet resistant to change. It is written for scholars, students, and readers seeking a clear, theoretically grounded account of how political communication actually works in the digital age.
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