Permanent Make Up Artist Business Plan: Business and Marketing Plan for PMU Artists
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Chapter 1. Tattooing - Permanent Makeup 1. A. Licenses / Permits 1. B. State Health Boards list - website linksChapter 2. Business Permits and RegistrationChapter 3. Location 3. A. Factors to take into consideration 3. B. Salon suits, Office and Retail spaces ComparisonChapter 4. Hours of OperationChapter 5. Permanent Makeup procedures 5. A. Microblading _ Eyebrows 5. B. Ombre / Shading - Eyebrows, Eyeliner, Lips 5. C. Hybrid - Microblading with Shading 5. D. Eyeliner 5. E. Lips 5. F. Areola 5. G. Scar Camouflage 5. H. Scalp MicropigmentationChapter 6. Trainings and CertificationsChapter 7. Products and Equipment Suppliers 7. A. PMU Products & Tool Suppliers List 7. B. Spa / Studio Equipment Suppliers ListChapter 8. InsuranceChapter 9. Professional Business Associations and MembershipsChapter 10. Industry Trade ShowsChapter 11. Online Marketing 11. A. Websites & Builders, Domain Name Research and Registration, Hosting, Online Stores 11. B. Facebook / Instagram Ads 11. C. Groupon 11. D. Bundles, Memberships & Packages Ideas 11. E. Holidays, Occasion based PromotionsChapter 12. Offline Marketing 12. A. Printed Materials 12. B. Direct Mail 12. C. Radio 12. D. TV 12 E. Community & other Events 12. F. Networking 12. G. Client Incentives Referral Programs 12. H. Cross Referrals with other Beauty Workers 12. I. Fliers 12. J. Magazines, Local News Papers 12. K. Corporate Marketing 12. L. Car Magnets, Decals etc..Chapter 13. Payment Accepting AppsChapter 14. Scheduling/Booking ApsChapter 15. Taxes 15. A. Tax Departments by State - List with links 15. B. Sales Tax 15. C. Personal Tax Return ( 1040 ) 15. D. Business Tax Return ( Schedules: C, SE )Chapter 16. 1099 Independent Contractor vs W-2 EmployeeChapter 17. Booth / Room RentingChapter 18. Accounting & BookkeepingChapter 19. How much money do I need to bring in every month to be safely/profitably on my own - Solo PMU Artist ?Chapter 20. Amazon, Ebay, DHGate, Alibaba, Aliexpress 20. A. Amazon vs Ebay comparison 20. B. DHGate, Aliexpress, Alibaba - overview, comparison of pros and cons, Buyer Protection comparison 20. C. Sample product / equipment listings on DHGate & AliExpress - what to buy and what not to buyChapter 21. Treatment Release Forms / After Care FormsChapter 22. Tattooing & Spa Attire / ShoesChapter 23. Music for the your StudioChapter 24. MicroneedlingChapter 25. Work / Life Balancing tips
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