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Platform or Personality?: The Role of Party Leaders in Elections

by Amanda Bittner
Save 17% Save 17%
Current price ₹15,151.00
Original price ₹18,182.00
Original price ₹18,182.00
Original price ₹18,182.00
(-17%)
₹15,151.00
Current price ₹15,151.00

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Book cover type: Hardcover
  • ISBN13: 9780199595365
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: OUP Oxford
  • Publisher Imprint: OUP Oxford
  • Publication Date:
  • Pages: 224
  • Original Price: USD 140.0
  • Language: English
  • Edition: N/A
  • Item Weight: 499 grams
  • BISAC Subject(s): Political Process / Campaigns & Elections

Campaign organizers and the media appear to agree that voters' perceptions of party leaders have an important impact in elections. This book examines voters' evaluations of party leaders in elections around the world and finds that leaders have an unmistakeable and consistent impact on voters' decisions at the ballot box.

Amanda Bittner is Assistant Professor in the Department of Political Science at Memorial University in Canada. She studies public opinion and voting, and her main research interests include the effects of knowledge and information on voter decision-making, as well as the institutional and structural incentives affecting voting behavior in both Canadian and Comparative contexts.

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