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Playing with America's Doll: A Cultural Analysis of the American Girl Collection

by Emilie Zaslow
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Current price ₹4,774.00
Original price ₹7,344.00
Original price ₹7,344.00
Original price ₹7,344.00
(-35%)
₹4,774.00
Current price ₹4,774.00

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Book cover type: Paperback
  • ISBN13: 9781349936557
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Springer
  • Publisher Imprint: Palgrave MacMillan
  • Publication Date:
  • Pages: 204
  • Original Price: EUR 64.99
  • Language: English
  • Edition: 2017
  • Item Weight: 285 grams
  • BISAC Subject(s): Children's Studies, Gender Studies, and Feminism & Feminist Theory

From the Back Cover
This critical account of the American Girl brand explores what its books and dolls communicate to girls about femininity, racial identity, ethnicity, and what it means to be an American. Emilie Zaslow begins by tracing the development of American Girl and situates the company's growth and popularity in a social history of girl power media culture. She then weaves analyses of the collection's narrative and material representations with qualitative research on mothers and girls. Examining the dolls with both a critical eye and a fan's curiosity, Zaslow raises questions about the values espoused by this iconic American brand.

Emilie Zaslow is Associate Professor of Communication Studies at Pace University, New York City, USA. She is the author of Feminism, Inc.: Coming of Age in Girl Power Media Culture (2009).

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