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Political Communication in Sub-Saharan Africa, Volume I: Media and Democracy

by Isaac Mhute
Save 35% Save 35%
Current price ₹9,447.00
Original price ₹14,533.00
Original price ₹14,533.00
Original price ₹14,533.00
(-35%)
₹9,447.00
Current price ₹9,447.00

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Book cover type: Hardcover
  • ISBN13: 9783031484308
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Springer
  • Publisher Imprint: Palgrave MacMillan
  • Publication Date:
  • Pages: 229
  • Original Price: EUR 129.99
  • Language: English
  • Edition: 2024
  • Item Weight: 450 grams
  • BISAC Subject(s): Public Policy / Communication Policy, Media Studies, and African Languages

From the Back Cover
This book examines the role of the media and literature in transforming politics and governance in southern Africa. Drawing inspiration from Critical Language Policy theory, it demonstrates how politicians utilise language and the media to legitimate their authority, influence citizens' behaviour, and how they vote. Interdisciplinary in approach, it covers themes including marketing, political advertising, activism, violence, elections, and the media. It appeals to all those interested in public policy, governance and political communication, as well as linguistics, media studies and African politics.

Isaac Mhute is Associate Professor in the Department of Language, Literature and Culture Studies, Midlands State University, Zimbabwe and Senior Research Associate in the Faculty of Humanities, University of Johannesburg, South Africa.

Esther Mavengano is Lecturer in the Department of English and Media Studies, Great Zimbabwe University, Zimbabwe.

Isaac Mhute is Associate Professor in the Department of Language, Literature and Culture Studies, Midlands State University, Zimbabwe and Senior Research Associate in the Faculty of Humanities, University of Johannesburg, South Africa.

Esther Mavengano is Lecturer in the Department of English and Media Studies, Great Zimbabwe University, Zimbabwe and a Research Fellow at Technische Universität Dresden, Germany.

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