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Political Consultants and Negative Campaigning: The Secrets of the Pros

by Kerwin C. Swint
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Current price ₹6,977.00
Original price ₹8,373.00
Original price ₹8,373.00
Original price ₹8,373.00
(-17%)
₹6,977.00
Current price ₹6,977.00

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Book cover type: Paperback
  • ISBN13: 9780761810094
  • Binding: Paperback
  • Subject: N/A
  • Publisher: University Press of America
  • Publisher Imprint: University Press of America
  • Publication Date:
  • Pages: 192
  • Original Price: GBP 54.99
  • Language: English
  • Edition: N/A
  • Item Weight: 223 grams
  • BISAC Subject(s): Political Process / Campaigns & Elections

One of the most closely-watched and controversial aspects of modern political campaigning is the use of negative, attack tactics. This book examines the role played by negative campaigning through a national survey of professional political consultants.

Kerwin C. Swint is Assistant Professor of Political Science at Kennesaw State University in Georgia.

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