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Political Economy of Contemporary African Popular Culture: The Political Interplay by Kealeboga Aiseng

Political Economy of Contemporary African Popular Culture: The Political Interplay

by Kealeboga Aiseng , Israel A. Fadipe , Phillip Mpofu
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Book cover type: Hardcover
  • ISBN13: 9781666955668
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Lexington Books
  • Publisher Imprint: Lexington Books
  • Publication Date:
  • Pages: 376
  • Original Price: GBP 100.0
  • Language: English
  • Edition: N/A
  • Item Weight: 722 grams
  • BISAC Subject(s): Communication Studies

Drawing on examples from across the continent, this volume examines socially significant aspects of contemporary African popular culture--including music cultures, fandoms, and community, mass, and digital media--to demonstrate how neoliberal politics and market forces shape the cultural landscape and vice versa. Contributors investigate the role that the media, politicians, and corporate interests play in shaping that landscape, highlight the crucial role of the African people in the production and circulation of popular culture more broadly, and, furthermore, demonstrate how popular culture can be used as a tool to resist oppressive regimes and challenge power structures in the African context. Scholars of political communication, cultural studies, and African studies will find this book particularly useful.

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