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Politikvermittlung by Hans Mathias Kepplinger

Politikvermittlung

by Hans Mathias Kepplinger
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Book cover type: Paperback
  • ISBN13: 9783531164212
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Vs Verlag Fur Sozialwissenschaften
  • Publisher Imprint: Vs Verlag Fur Sozialwissenschaften
  • Publication Date:
  • Pages: 210
  • Original Price: GBP 39.99
  • Language: German
  • Edition: 2009
  • Item Weight: 259 grams
  • BISAC Subject(s): Communication Studies

Politiker sind auf die Vermittlung der Medien angewiesen und passen deshalb ihre Aktivit�ten den Erfordernissen der Medien an. Die handlungsleitenden �berlegungen von Politikern und Journalisten, die Zugangsh�rden der Medien aus Sicht der Politiker sowie die Strategien zu ihrer �berwindung werden anhand von Befragungen analysiert. Das Erscheinungsbild der Politik in den Medien sowie sein Einfluss auf die Politikvorstellungen und auf das Wahlverhalten der Bev�lkerung wird anhand von Inhaltsanalysen der Medienberichte und von Bev�lkerungsumfragen dargestellt. Der Band enth�lt Studien, die in wissenschaftlichen Zeitschriften oder Fachb�chern erschienen sind und f�r das Buch stark �berarbeitet wurden, sowie Beitr�ge, die f�r diesen Band neu verfasst wurden.

Dr. phil. Hans Mathias Kepplinger ist Professor für Empirische Kommunikationsforschung an der Johannes Gutenberg-Universität Mainz.

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