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Polnisch-deutsche Unternehmenskommunikation: Ansaetze zu ihrer linguistischen Erforschung by Sambor Grucza, Mariola Wierzbicka, Sambor Grucza

Polnisch-deutsche Unternehmenskommunikation: Ansaetze zu ihrer linguistischen Erforschung

by Sambor Grucza , Mariola Wierzbicka , Sambor Grucza
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Book cover type: Hardcover
  • ISBN13: 9783631643761
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Peter Lang Gmbh, Internationaler Verlag Der W
  • Publisher Imprint: Peter Lang Gmbh, Internationaler Verlag Der W
  • Publication Date:
  • Pages: 254
  • Original Price: GBP 47.8
  • Language: German
  • Edition: N/A
  • Item Weight: 490 grams
  • BISAC Subject(s): Communication Studies

Der Band enthält Beiträge, die einem breiten Spektrum an Problemen aus dem Bereich der Unternehmenskommunikationsforschung gewidmet sind. Es offenbaren sich dabei viele Standpunkte, die allesamt zur Erweiterung des Wissenshorizonts beitragen und dazu verhelfen können, unterschiedliche Herangehensweisen kennenzulernen.

Sambor Grucza forscht und lehrt an der Universität Warschau (Polen). Seine Forschungsschwerpunkte liegen auf Angewandter Linguistik, Fachkommunikation und Unternehmenskommunikation.
Mariola Wierzbicka forscht und lehrt an der Universität Rzeszów (Polen). Ihre Forschungsschwerpunkte liegen in polnisch-deutscher kontrastiver Linguistik.
Justyna Alnajjar forscht und lehrt an der Universität Warschau (Polen). Ihre Forschungsschwerpunkte liegen auf Kommunikationsaudit, Unternehmenskommunikation und Kommunikation in internationalen Projektteams.
Pawel Bąk forscht und lehrt an der Universität Rzeszów (Polen). Seine Forschungsschwerpunkte liegen auf kontrastiver Linguistik, Euphemismus- und Metaphernforschung, Phraseologie, Analyse der Diskurse, Pragmalinguistik sowie Translationswissenschaft.

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