Product Marketing Wisdom: Real World Lessons on Market Research, Competitive Analysis, Go-To-Market, Storytelling, Sales Enablement, KPIs, and m
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Unlock the Secrets to Product Marketing Mastery
Dive into Product Marketing Wisdom, the Amazon bestseller and ultimate handbook for aspiring and seasoned Product Marketers alike. Packed with 100+ real-world lessons, expert interviews, and actionable insights, this book demystifies everything from market research and competitive analysis to storytelling, sales enablement, and KPIs. Learn from global thought leaders as they share strategies that drive success across industries and markets. Whether you're crafting a Go-To-Market plan, refining your messaging, or leveraging AI to stay ahead, this guide equips you with the tools to excel. Transform your career and make a lasting impact with this indispensable resource for modern marketers.
About the Author
Nitin Kartik is a Product Marketing Alliance Ambassador and has been recognized as a Global Top-50 Product Marketing Creator. With an MBA from the University of Chicago Booth School of Business and a Masters degree from Stanford University, Nitin has also been featured as a product expert on BBC TV. Nitin is also host of multiple Product Marketing shows where he interviews thought leaders to bring fresh insights to the Product Marketing community.
What others are saying
"Nitin Kartik has masterfully distilled the essence of Product Marketing into a practical and engaging handbook. This book is a must-read for anyone seeking to elevate their craft or break into the field."
- Ryan Sorley, VP Win-Loss and Cofounder at Klue
"'Product Marketing Wisdom' bridges the gap between theory and practice with real-world lessons from global experts. It's the ultimate guide for anyone serious about mastering this discipline."
- Catie Ivey, Chief Revenue Officer at Walnut
"Nitin's book is a treasure trove of insights, blending actionable advice on everything from GTM strategy to KPIs, with wisdom from some of the best minds in the field. A must-have for any marketer's bookshelf."
- Madhav Bhandari, Head of Marketing at Storylane
"Nitin's take on Product Marketing, alongside dozens of experts' views on the profession, is an absolute must-read for any Product Marketer."
- Partho Ghosh, VP of Product at Uberall
"Whether you're a seasoned veteran or just starting out, Nitin's insights and interviews will inspire and guide you."
- Robert Kaminski, Co-Founder of Fletch PMM
Kartik, Nitin: - Nitin Kartik is Bestselling author of "Product Marketing Wisdom" as well as a Product Marketing Alliance Ambassador, and has been recognized as a Global Top-50 Product Marketing Creator and one of the Top-100 most influential product marketers. With an MBA from the University of Chicago Booth School of Business and a Masters degree from Stanford University, Nitin has also been featured as a product expert on BBC TV. Some of the results Nitin has helped deliver for his organizations include 124% annual revenue growth, 26% improvement in spend efficiency, winning the coveted "Imagine and Invent Before they Ask" award, delivering record-breaking acquisition, improving customer retention by 31%, and driving over $40 Million in incremental sales to name a few. Nitin is also host of multiple Product Marketing shows where he interviews thought leaders to bring fresh insights to the Product Marketing community.
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