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Propaganda and Mass Persuasion: A Historical Encyclopedia, 1500 to the Present

by Nicholas John Cull
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Current price ₹10,266.00
Original price ₹12,320.00
Original price ₹12,320.00
Original price ₹12,320.00
(-17%)
₹10,266.00
Current price ₹10,266.00

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Book cover type: Hardcover
  • ISBN13: 9781576078204
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: ABC-CLIO
  • Publisher Imprint: ABC-CLIO
  • Publication Date:
  • Pages: 479
  • Original Price: GBP 80.0
  • Language: English
  • Edition: N/A
  • Item Weight: 1043 grams
  • BISAC Subject(s): World, History & Theory, and Media Studies

A truly international, authoritative A-Z guide to five centuries of propaganda, in both wartime and peacetime, which covers key moments, techniques, concepts, and some of the most influential propagandists in history.

This fascinating survey provides a comprehensive introduction to propaganda, its changing nature, its practitioners, and its impact on the past five centuries of world history. Written by leading experts, it covers the masters of the art from Joseph Goebbels to Mohandas Gandhi and examines enormously influential works of persuasion such as Uncle Tom's Cabin, techniques such as films and posters, and key concepts like black propaganda and brainwashing.

Case studies reveal the role of mass persuasion during the Reformation, and wars throughout history. Regional studies cover propaganda superpowers, such as Russia, China, and the United States, as well as little-known propaganda campaigns in Southeast Asia, Ireland, and Scandinavia. The book traces the evolution of propaganda from the era of printed handbills to computer fakery, and profiles such brilliant practitioners of the art as Third Reich film director Leni Riefenstahl and 19th-century cartoonist Thomas Nast, whose works helped to bring the notorious Boss Tweed to justice.

Nicholas J. Cull is professor of American studies and director of the Centre for American Studies at the University of Leicester, Midlands, England.

David Culbert is professor of history at Louisiana State University, Baton Rouge, LA.

David Welch is professor of modern history and director of the Centre for the Study of Propaganda at University of Kent, Canterbury, England.

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