Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Psychology and Visual Aesthetics

by R. W. Pickford
Save 35% Save 35%
Current price ₹10,761.00
Original price ₹16,555.00
Original price ₹16,555.00
Original price ₹16,555.00
(-35%)
₹10,761.00
Current price ₹10,761.00

Imported Edition - Ships in 12-14 Days

Free Shipping in India on orders above Rs. 500

Request Bulk Quantity Quote
+91
Book cover type: Hardcover
  • ISBN13: 9781041086710
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Routledge
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 302
  • Original Price: GBP 124.99
  • Language: English
  • Edition: N/A
  • Item Weight: 720 grams
  • BISAC Subject(s): Cognitive Psychology & Cognition

Originally published in 1972, the aim of Psychology and Visual Aesthetics was to present a study mainly concerned with experimental work on visual aesthetics. From the rather restricted approaches of Fechner, the pioneer of experimental aesthetics, whose book Vorschule der Aesthetik was published in 1876, there had been a spread of interest out of the confines of the psychological laboratory to statistical studies, personality problems and social psychology. Although not a history of experimental aesthetics is was hoped that the various phases of development would be apparent, as follows: at first laboratory studies, mainly on individuals; then statistically oriented studies with numbers of subjects; in the 1940s the beginnings of the mathematical analysis of aesthetic judgments; then the introduction of personality studies, including the problems of the aesthetic judgments of psychiatric patients; and in the 1950s and 1960s the development of studies based on social psychology and the cross-cultural approaches.

These changes had taken place, hand in hand with developments in psychology as a whole and of psychological techniques, as will be evident in the chapters that follow. The changes correspond to the successive developments of Fechnerian experimental work, then of Gestalt Psychology, then intelligence tests and tests of special capacities and abilities, then personality tests and the understanding of abnormal psychology, and finally the expansion of research into what was now often called experimental social psychology. Today it can be read in its historical context.

This book is a re-issue originally published in 1972. The language used is a reflection of its era and no offence is meant by the Publishers to any reader by this re-publication.

Ralph William Pickford (1903-1986) was an English psychologist who served as the first Professor of Psychology at the University of Glasgow from 1955 to 1973.

Trusted for over 49 years

Family Owned Company

Secure Payment

All Major Credit Cards/Debit Cards/UPI & More Accepted

New & Authentic Products

India's Largest Distributor

Need Support?

Whatsapp Us