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Raise Capital on Your Own Terms: How to Fund Your Business Without Selling Your Soul by Jenny Kassan

Raise Capital on Your Own Terms: How to Fund Your Business Without Selling Your Soul

by Jenny Kassan
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Book cover type: Paperback
  • ISBN13: 9781523084715
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Berrett-Koehler Publishers
  • Publisher Imprint: Berrett-Koehler Publishers
  • Publication Date:
  • Pages: 248
  • Original Price: USD 19.95
  • Language: English
  • Edition: N/A
  • Item Weight: 227 grams
  • BISAC Subject(s): Entrepreneurship

Fund and Fuel Your Dreams!


You're an entrepreneur with a great idea. But your business needs money. So, do you max out your credit cards, borrow from friends and family, and do everything yourself? Or do you make a devil's bargain with some venture capitalist who'll demand a tenfold return and could easily take your business out from under you?

No and no! You don't have to bootstrap, and you don't have to sell out! Jenny Kassan says the landscape of investment capital is far larger and more diverse than most people realize. She illuminates the vast range of capital-raising strategies available to mission-driven entrepreneurs and provides a six-step process for finding and enlisting investors who are a match with your personal goals and aspirations. The plan you create will inspire you, excite you, and help you achieve your dreams!

Jenny Kassan has been an attorney for social enterprises for over twenty years. She is also a certified transformational coach, investor, social entrepreneur, and finance innovator. She believes entrepreneurs are heroes, and she wants to help as many as possible turn their big, bold, world-changing visions into reality.


Ro Khanna is the United States representative for California's 17th congressional district.

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