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Researching Interactive Communication Behavior: A Sourcebook of Methods and Measures

by C. Arthur Vanlear , Daniel J. Canary
Save 17% Save 17%
Current price ₹19,251.00
Original price ₹23,102.00
Original price ₹23,102.00
Original price ₹23,102.00
(-17%)
₹19,251.00
Current price ₹19,251.00

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Book cover type: Paperback
  • ISBN13: 9781483303024
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Sage Publications, Inc
  • Publisher Imprint: Sage Publications, Inc
  • Publication Date:
  • Pages: 304
  • Original Price: USD 169.0
  • Language: English
  • Edition: First Edition
  • Item Weight: 477 grams
  • BISAC Subject(s): Communication Studies

Researching Interactive Communication Behavior by C. Arthur VanLear and Daniel J. Canary provides students and experienced researchers with tools for studying communication behaviors through direct observation. The sourcebook provides sound coverage of both cutting-edge and well-established systems, measurements, and procedures, as well as detailed information on measurement selection, coding, reliability assessment, and analysis. In addition to offering theoretical discussions, each chapter also focuses on how to apply systems and principles in conducting actual original research and uses examples and exemplars to help readers understand and apply the methods.

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