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Russlandknigge: Praxisleitfaden Für Geschäftsbeziehungen by Bianca Janecke

Russlandknigge: Praxisleitfaden Für Geschäftsbeziehungen

by Bianca Janecke
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Book cover type: Paperback
  • ISBN13: 9783486702644
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Walter de Gruyter
  • Publisher Imprint: Walter de Gruyter
  • Publication Date:
  • Pages: 378
  • Original Price: GBP 50.0
  • Language: German
  • Edition: N/A
  • Item Weight: 604 grams
  • BISAC Subject(s): Sociology / General

From the Back Cover

Die vorliegende Publikation versteht sich als Leitfaden zur praktischen Gestaltung des Geschäfts- und Produktionsaufbaus deutscher mittelständischer Unternehmen in Russland. Sie wurde von Praktikern für Praktiker verfasst und richtet sich an all diejenigen, die in ihrer täglichen Arbeit Umgang mit russischen Geschäftspartnern, Behördenvertretern, Mitarbeitern oder Kollegen haben. Anders als für Großunternehmen ist der russische Markt für Mittelständler noch immer ein sehr risikobehafteter, wenngleich chancenreicher Markt. Grundlage der Materialsammlung sind die langjährigen beruflichen Erfahrungen der Autoren mit deutsch-russischen Kooperationsprojekten sowie Erfahrungsberichte deutscher und russischer Unternehmer verschiedener Branchen. Zahlreiche geschäftsbezogene Hintergrundinformationen aus den Bereichen Kultur, Landeskunde und Geschichte runden das Buch ab.

Dr. Bianca Jänecke (Projektmanagerin Russland, Berlin); Wolfgang Wehner (Unternehmensberater Handelsvertretung Wehner, Radebeul)

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