Scammed: How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals

Name: Scammed: How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals
Brand: Wiley
SKU: 9781118108000
Price: 1802.0 INR
Availability: InStock

by Christopher Elliott

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ISBN13: 9781118108000
Binding: Hardcover
Subject: N/A
Publisher: Wiley
Publisher Imprint: Wiley
Publication Date: December 27, 2011
Pages: 209
Original Price: USD 24.95
Language: English
Edition: N/A
Item Weight: 413 grams
BISAC Subject(s): Consumer Behavior and Personal Finance / General

About The Book

From the Back Cover

SCAMMED

Most of us wouldn't buy that bridge in Brooklyn that some guy wants to sell us. We wouldn't wire money to people who send us an e-mail that promises to shower us with millions once they save a Nigerian diplomat. Used car salespersons? Not our friends. We're savvy customers who can spot a fast one, right?

Maybe not. As longtime journalist and customer advocate Christopher Elliott reveals in Scammed, sometimes today's con-jobs arrive via poorly spelled spam or fast-talking hustlers, and sometimes they come from well-dressed MBAs, intricate legal contracts, or management-approved corporate policies. Scammed shows how many businesses manipulate and mislead in order to not give you what you paid them for. You'll discover how you can protect yourself from this unfair behavior. If you feel doomed to suffer hidden fees, escape clauses, and shoddy products, Scammed gives you the tools to fight back, make yourself heard, and have your complaints resolved on the double.

Learn the latest techniques businesses use to give you a bad deal, as well as their most effective countermeasures. Scammed pulls back the curtain on:

How companies shape online perception, including "reputation management," "sock puppet" reviews, content mills, and "black-hat" search engine techniques
Typical hidden clauses in end-user software licenses, credit card contracts, and other customer agreements
The behavioral science behind sophisticated customer manipulation, and how to recognize and correct for it
How to find good, fair-dealing companies and guard against bad ones
Real-life stories of customers successfully fighting bad deals, and how they did it
Effective techniques for communicating with companies and accelerating their response to your problem
And more

Shady dealers expect you to resign yourself to getting burned. Restore your power as a customer, make better choices, demand what you pay for, and hold onto your money with Christopher Elliott's winning advice. Don't get scammed; get Scammed, and get wise!

About The Author

CHRISTOPHER ELLIOTT is one of the nation's foremost consumer advocates. In his nearly two decades of fighting for consumers, he's proven himself as a fearless, fair, and effective mediator, going toe-to-toe with large corporations, litigious business owners, and government agencies.

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