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Selling Free Enterprise: The Business Assault on Labor and Liberalism, 1945-60

by Elizabeth A. Fones-Wolf
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Current price ₹2,746.00
Original price ₹3,379.00
Original price ₹3,379.00
Original price ₹3,379.00
(-19%)
₹2,746.00
Current price ₹2,746.00

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Book cover type: Paperback
  • ISBN13: 9780252064395
  • Binding: Paperback
  • Subject: N/A
  • Publisher: University of Illinois Press
  • Publisher Imprint: University of Illinois Press
  • Publication Date:
  • Pages: 344
  • Original Price: GBP 25.99
  • Language: English
  • Edition: N/A
  • Item Weight: 520 grams
  • BISAC Subject(s): Free Enterprise & Capitalism and Labor / General

The post-World War II years in the United States were marked by the business community's efforts to discredit New Deal liberalism and undermine the power and legitimacy of organized labor. In Selling Free Enterprise, Elizabeth Fones-Wolf describes how conservative business leaders strove to reorient workers away from their loyalties to organized labor and government, teaching that prosperity could be achieved through reliance on individual initiative, increased productivity, and the protection of personal liberty.

Based on research in a wide variety of business and labor sources, this detailed account shows how business permeated every aspect of American life, including factories, schools, churches, and community institutions.

Elizabeth A. Fones-Wolf is a professor of history at West Virginia University. She is the author of Waves of Opposition: Labor and the Struggle for Democratic Radio, 1933-58 and the coauthor of Struggle for the Soul of the Postwar South: White Evangelical Protestants and Operation Dixie.

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