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Social Media in Sport: Theory and Practice

by Gashaw Abeza
Save 17% Save 17%
Current price ₹15,245.00
Original price ₹18,294.00
Original price ₹18,294.00
Original price ₹18,294.00
(-17%)
₹15,245.00
Current price ₹15,245.00

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Book cover type: Hardcover
  • ISBN13: 9789811237652
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: World Scientific Publishing Company
  • Publisher Imprint: World Scientific Publishing Company
  • Publication Date:
  • Pages: 280
  • Original Price: USD 148.0
  • Language: English
  • Edition: N/A
  • Item Weight: 844 grams
  • BISAC Subject(s): E-Commerce / Digital Marketing

This book enables students to grasp the holistic enterprise of social media as it pertains to social, legal, marketing, and management issues. The book also helps students better understand the research process in social media scholarship and make connections with academic research and applied practice in sport studies.

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