The burgeoning global sport industry is a $500 billion business with no signs of slowing down. For the upper-undergraduate and graduate sport management student exhibiting a penchant for finances and a passion for sports, the field of sport finance presents tremendous career opportunities.
No other textbook connects financial principles with real-world sport finance strategies as effectively as
Sport Finance, Fifth Edition With HKPropel Access. Emphasizing a more practical approach, the fifth edition goes beyond the
what and
how of sport finance and dives deeper into the
why--the reasoning behind the principles of sport finance--providing students with an even more comprehensive perspective on what drives the financial success or failure of any sport entity.
The text is organized into five areas, focused on the hard skills tomorrow's sport financiers must master to perform their role: increasing revenues and decreasing expenses, developing budgets, understanding financial statements and ratios, obtaining funding and managing cash, and building a financial strategy. Each section features an insightful introduction by a renowned industry professional, providing a real-world perspective that's sure to pique readers' interest. Chapters addressing revenues and expenses include budgets from the sporting goods industry, intercollegiate athletics, and professional sports.
The sport industry landscape has changed significantly since the previous edition was published, and the fifth edition reflects the new realities affecting today's sport organizations. Addressed are name, image, and likeness (NIL) rule changes; esports; cryptocurrencies; non-fungible tokens (NFTs); sport gambling; the proliferation of broadcasting rights and the sneaker market; and the impacts of COVID-19 on the sport industry.
The fifth edition's practical takeaways are especially prominent with the addition of related online resources available to students and assignable by instructors via HK
Propel. One highlight is "Two-Dollar Team," an Excel-based simulation that introduces students to assets and liabilities, revenue and expenses, budgeting, cash management, and borrowing and reveals how these specialties work together in developing financial strategies. Three other assignable class projects involve personal budgeting, expenditures, and a stock market game. Other new features include five brand-new case studies and a profile of a typical health club, "Florida Fitness Club," in which students are challenged to put their learning to the test by reading and understanding financial statements, setting budgets, and identifying strengths, weaknesses, and growth opportunities for the fictional facility.
Sport Finance provides students with a thorough understanding of the financial and economic aspects of the sport industry. By analyzing sport business entities and structures, financial statements, and funding sources, students will acquire the skills to make more informed and effective financial decisions, better manage the risks, and recognize opportunities in the world of sport.
Note: A code for accessing HK
Propel is included with all new print books.
Gil Fried, JD, is a professor at the University of West Florida (UWF) and chair of the administration and law department, which encompasses legal studies, construction management, sport management, and public administration. He started at UWF in 2021. Prior to his appointment at UWF, Fried was a professor in the Pompea College of Business at the University of New Haven for 21 years and retired in 2021 with the designation of professor emeritus.
Fried is a specialist in sport law, sport finance, and sport facility management. He received his master's degree in sport management and his law degree from The Ohio State University. He has taught courses and written numerous books and articles on sport risk management, sport facility management, sport analytics, esports, and sport finance.
Fried speaks throughout the United States on issues such as building and financing facilities and dealing with risk management concerns.
Timothy D. DeSchriver, EdD, is an associate professor in the department of hospitality business management at the University of Delaware. DeSchriver has worked as a field economist for the U.S. Department of Labor and has taught undergraduate and graduate courses in sport finance and sport economics since 1998. He has authored and contributed to several books and sport finance-related publications in refereed journals.
In his spare time, DeSchriver enjoys road cycling, mountain biking, and hiking.
Michael Mondello, PhD, is a professor in the School of Marketing and Innovation and the Vinik Sport and Entertainment Management program in the Muma College of Business at the University of South Florida. He teaches finance and analytics, with research interests in financial and analytical issues related to sport organizations, including competitive balance, economic impact analysis, contingent valuation, ticket pricing, and stadium financing.
Mondello's work has been published in International
Journal of Sport Finance,
Economic Development Quarterly,
Sport Marketing Quarterly,
International Journal of Sport Management,
Journal of Sports Economics,
Journal of Sport Management, and
Management Decision. He has published a Harvard Business School case examining strategic philanthropy and the Tampa Bay Lightning. Mondello was recognized as a research fellow of the North American Society for Sport Management (NASSM) in 2007.
