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Spotting the Trend: An Entrepreneur's Success Story by Jenny Chang

Spotting the Trend: An Entrepreneur's Success Story

by Jenny Chang
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₹3,529.00
₹3,529.00
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₹3,529.00
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Book cover type: Hardcover
  • ISBN13: 9781483432816
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Lulu Publishing Services
  • Publisher Imprint: Lulu Publishing Services
  • Publication Date:
  • Pages: 242
  • Original Price: USD 35.44
  • Language: English
  • Edition: N/A
  • Item Weight: 513 grams
  • BISAC Subject(s): General

When Jenny Chang teamed up with her husband and sister to start an Internet security company, she struggled with juggling a new business, family life, and the demands of traveling. But Trend Micro, Inc.- founded in 1988 with $5,000 in seed money-grew into a Nikkei 225 company making more than $1 billion per year in revenue and with operations in more than twenty countries. In this business book/memoir, she looks back at how she and her partners capitalized on the global threat of cyber-crime, turning a fledgling company into an amazing growth story. Chang does much more than just revisit the company's history: She shares the story of the three founders and their vision, and she reveals all the details behind how they transformed the security industry-and their own lives-in ways they never imagined.

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