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Strategic and Pragmatic E-Business: Implications for Future Business Practices

by Karim Mohammed Rezaul
Save 17% Save 17%
Current price ₹18,901.00
Original price ₹22,682.00
Original price ₹22,682.00
Original price ₹22,682.00
(-17%)
₹18,901.00
Current price ₹18,901.00

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Book cover type: Hardcover
  • ISBN13: 9781466616196
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Business Science Reference
  • Publisher Imprint: Business Science Reference
  • Publication Date:
  • Pages: 498
  • Original Price: GBP 148.0
  • Language: English
  • Edition: N/A
  • Item Weight: 1429 grams
  • BISAC Subject(s): E-Commerce / General

In emerging and global economies, e-commerce and e-business have become increasingly necessary components of business strategy and strong catalysts for economic development. Strategic and Pragmatic E-Business: Implications for Future Business Practices disseminates information on the new practices and techniques in e-business and promotes a better understanding of contemporary issues and solutions to existing and emerging challenges. Making prospective audiences aware of concurrent business needs, models, trends, methods, and techniques, this books targets: e-commerce vendors, business managers, entrepreneurs, software industries, the digital media world, and online merchants who wish to build strong consumer brands.

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