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Strategic Communications for School Leaders by Vicki Gunther, James McGowan, Kate Donegan

Strategic Communications for School Leaders

by Vicki Gunther , James McGowan , Kate Donegan
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Book cover type: Paperback
  • ISBN13: 9781442209435
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Rowman & Littlefield Publishers
  • Publisher Imprint: Rowman & Littlefield Publishers
  • Publication Date:
  • Pages: 198
  • Original Price: GBP 35.99
  • Language: English
  • Edition: N/A
  • Item Weight: 300 grams
  • BISAC Subject(s): Administration / General

Gunther, McGowan and Donegan draw on their own experiences to explain the importance of communication in school leadership. In Strategic Communications for School Leaders to provide the insights and skills necessary for understanding the role of communication in educational leadership. They also lay the foundation for helping leaders-and those that aspire to be-create and execute communication plans that help to win the trust of an increasingly skeptical public and provide a means to advocate for schools' appropriate share of scarce resources.

Vicki Gunther is assistant professor at National-Louis University and former superintendent and principal of School District 73.5, Skokie, Illinois.
James McGowan, communications consultant, is a former board president of School District 73.5, Skokie, Illinois.
Kate Donegan is superintendent of School District 73.5, Skokie, Illinois.

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