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Strategic Management: Theory and Practice by John A

Strategic Management: Theory and Practice

by John A
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Book cover type: Paperback
  • ISBN13: 9781452234984
  • Binding: Paperback
  • Subject: N/A
  • Publisher: SAGE Publications Inc
  • Publisher Imprint: SAGE Publications Inc
  • Publication Date:
  • Pages: 664
  • Original Price: USD 286.0
  • Language: English
  • Edition: Fourth Edition
  • Item Weight: 1452 grams
  • BISAC Subject(s): Strategic Planning

In Strategic Management: Theory and Practice, Fourth Edition, John A. Parnell leads readers through detailed, accessible coverage of the strategic management field. Concise and easy to understand chapters address concepts sequentially, from external and internal analysis to strategy formulation, strategy execution, and strategic control. Rather than relegating case analysis to a chapter at the end of the book, Parnell aligns each chapter′s key concepts with 25 case analysis steps. Current examples and high interest real-time cases, largely drawn from The Wall Street Journal and Financial Times, illustrate the key role of strategic management in the United States and around the world.

John A. Parnell earned his BSBA (Marketing), MBA, and MA (Adult Education) degrees from East Carolina University, his Doctor of Education degree from Campbell University, and his Doctor of Philosophy degree in strategic management from The University of Memphis. Dr. Parnell has over 20 years of college teaching and administrative experience, and presently serves as the William Henry Belk Professor of Management at the University of North Carolina at Pembroke. He is a recipient of numerous awards, including the 2002 H.M. Lafferty Distinguished Faculty Award at Texas A&M University-Commerce, the 2005 Adolph Dial Award for Scholarly & Creative Activity at UNC-Pembroke, and the 2011 Spirit of Inquiry Award from the John William Pope Center for Higher Education Policy.

Dr. Parnell is the author of more than 200 basic and applied research articles, published presentations, and cases. His present research is focused on business strategy, crisis management, and ethics. Recent publications have appeared in the Journal of Business Ethics, International Journal of Organizational Analysis, Academy of Management Learning & Education, Management Decision, Journal of Management Education, European Journal of Management, and Strategic Change. He is a coeditor of Business English (2010, Higher Education Press-Beijing), and coauthor of Crisis Management in the New Strategy Landscape (second edition, 2013, SAGE). Dr. Parnell has conducted lectures and executive development workshops in a number of countries, including Egypt, Mexico, Peru and China.

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