Strategische Allianzen in der Linienschifffahrt

Name: Strategische Allianzen in der Linienschifffahrt
Brand: Verlag Unser Wissen
SKU: 9786209901546
Price: 9261.0 INR
Availability: InStock

by Martin Liebl

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ISBN13: 9786209901546
Binding: Paperback
Subject: N/A
Publisher: Verlag Unser Wissen
Publisher Imprint: Verlag Unser Wissen
Publication Date: April 26, 2026
Pages: 160
Original Price: USD 103.0
Language: German
Edition: N/A
Item Weight: 223 grams
BISAC Subject(s): International / General

About The Book

Angesichts der tiefgreifenden Ver�nderungen im internationalen Linienfrachtverkehr sind viele Reedereien ernsthaft besorgt, ob sie auf den heutigen, von starkem Wettbewerb gepr�gten M�rkten bestehen und dem enormen Wettbewerbsdruck standhalten k�nnen. Die aktuellen Ver�nderungen in der Wettbewerbslandschaft, die vor allem durch den globalen Wirtschaftsabschwung, die zunehmende Macht der Verlader, Handelsungleichgewichte sowie den Trend zur Multipolarisierung im Handel bedingt sind, haben die Linienreedereien dazu gezwungen, ihre Handelsstrategie zu �berdenken, um neue erfolgreiche Strategien zur Festigung der Marktposition, zur Kostensenkung und zur Effizienzsteigerung zu entwickeln. Wie fr�here Untersuchungen gezeigt haben, k�nnen strategische Allianzen eine attraktive strategische Option zur Erlangung globaler Wettbewerbsf�higkeit und ein g�ngiges Instrument zur besseren Bew�ltigung und Abwehr unternehmerischer Risiken und gesch�ftlicher Gefahren sein. Die vorliegende wissenschaftliche Arbeit gibt einen �berblick �ber die bisherige Literatur und einschl�gige Studien mit dem Ziel, eine umfassende Bestandsaufnahme und Untersuchung strategischer Allianzen in den letzten Jahrzehnten vorzunehmen, wobei ein besonderer Schwerpunkt auf der internationalen Containerschifffahrt liegt. Der Autor analysiert aktuelle Allianzaktivit�ten und den Wandel der gesamten Branche.

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