Be empowered to apply objective and effective administrative skills in the competitive marketplace with Leonard/Cassity's SUPERVISION: CONCEPTS AND PRACTICES OF MANAGEMENT, 14th EDITION. The text presents a framework of evidence-based foundational practices, applied in the rapidly-shifting context of today's organizations. The authors draw on decades of firsthand business and community organization experience to present a practical toolbox of leadership competencies that are urgently needed on organizational frontlines. This comprehensive field guide for entry-level supervisors provides insights and strategies that address today's most pressing challenges. The practical discussions and case examples in the text are complemented with live and virtual individual and team skill-building exercises, which give you opportunities to practice and polish essential supervisory competencies. Experiential learning activities will help you understand how you can help your employees succeed.
Cassity, Susan: - Dr. Susan Fant Cassity earned her bachelor's degree in Business Administration and Leadership Studies from Birmingham-Southern College, master's degree in Managing in the Creative Industries from the University of St Andrews, and doctoral degree in Organizational Change and Leadership from the University of Southern California. She holds certifications in leadership, teaching, and entrepreneurship from Cornell University, and Stanford University, and the Massachusetts Institute of Technology. She enjoys entrepreneurship and starting businesses and started her first business after completing her master's degree to help small business owners and non-profit directors develop and enact social media marketing strategies. Dr. Fant Cassity taught undergraduate and graduate business students at the University of Alabama for eight years and created the Digital and Social Media Marketing Specialization for the Master of Science in Marketing program, one of the first of its kind in the nation. She specialized in teaching new product development, innovation, social media, marketing, and analytics. She currently owns two businesses, eMarketing Director, LLC. and Castle Sands, LLC. She enjoys researching authentic leadership development and specializes in helping higher education and adult students develop and use skills such as growth mindset when creating their own businesses and managing employees. She also has a special interest in funding research for Epstein-Barr Virus and is currently an on-call expert and affiliated researcher at the University of Minnesota for the development of one of the first vaccines for Epstein-Barr Virus in the world. She is also interested in researching and using the field of foresight, the art and science of understanding the future, in business.
Leonard, Edwin: - Dr. Leonard was professor emeritus of marketing and management at Indiana University, Purdue University Fort Wayne (IPFW, now PFW). During his forty-plus year tenure, he held various faculty and administrative positions, including chair of the management and marketing department. Following his retirement from IPFW, he was part of the Core Leadership Faculty, Master of Science in Leadership, at Trine University, where he developed and taught courses in organizational behavior, leadership, human resources, industrial relations and strategic management. Dr. Leonard also delivered full-service consulting for thirty years and conducted seminars for thousands of executives worldwide. Widely published, his research on employee involvement and motivation; organizational culture, climate, and leadership; human resource interventions; and case development has appeared in various journals, earned numerous awards, and been featured in multiple textbooks. Dr. Leonard earned his bachelor's, master's, and doctoral degrees from Purdue University. Dr. Leonard passed away on December 7, 2020 but his work lives on.
